Brand & Digital Marketing Specialist

Public Relations
Ikeja, Lagos State
October 31, 2025
Full Time

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Job Description


Blume Distribution Limited plays a crucial role in promoting and distributing the wide range of products manufactured by Sonia Foods Industries Limited. With a strong presence in the Nigerian market, Sonia Foods Industries Limited has established itself as a trusted and renowned brand known for its high-quality tomato-based food and beverages.

We are recruiting to fill the position below:

Job Title: Brand & Digital Marketing Specialist

Location: Ikeja, Lagos

Job Summary

  • We are seeking a highly creative and results-driven Brand & Digital Marketing Specialist with strong expertise in graphic design to join our dynamic marketing team.
  • The ideal candidate will be responsible for developing and executing brand and digital marketing strategies that increase brand visibility, engagement, and sales.
  • You will play a key role in shaping the company’s online presence through innovative content creation, social media campaigns, and compelling visual storytelling.

Key Responsibilities

  • Develop and implement brand and digital marketing strategies to drive awareness and growth.
  • Design and produce engaging graphics, social media posts, and digital marketing materials consistent with the brand’s identity.
  • Manage and optimize all company social media platforms (Facebook, Instagram, LinkedIn, X, TikTok, etc.).
  • Plan, execute, and monitor paid digital campaigns (Google Ads, Meta Ads, etc.) to maximize ROI.
  • Collaborate with cross-functional teams (Sales, Product, and Creative) to align digital marketing initiatives with business goals.
  • Monitor analytics, prepare performance reports, and make data-driven recommendations for improvement.
  • Ensure brand consistency across all marketing channels and materials.
  • Keep up to date with industry trends, emerging platforms, and best practices in digital marketing and design.

Requirements & Qualifications

  • Bachelor’s Degree in Marketing, Mass Communication, Graphic Design, or a related field.
  • 3–5 years of experience in digital marketing and brand management.
  • Proficient in graphic design tools such as Adobe Photoshop, Illustrator, Canva, or CorelDRAW.
  • Strong knowledge of SEO, SEM, email marketing, and social media management tools.
  • Excellent communication, storytelling, and creative skills.
  • Strong analytical mindset with the ability to interpret data and trends.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Experience working in FMCG or related sectors will be an added advantage.

What We Offer

  • Competitive salary and performance-based incentives.
  • Career growth opportunities in a dynamic and creative environment.
  • Exposure to innovative digital marketing tools and strategies.

Application Closing Date
10th November, 2025.

How to Apply
Interested and qualified candidates should forward their CV to: careers@blumedistribution.com cc: oluchi.sunday@blumedistribution.com using the job title as the subject of the email.

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